The Internet is a medium used by millions of people all around the world, therefore it is essential to consider it when running PR actions. PR Internet contributes to:
growth in brand awareness,
possibility of fast reacting in crisis situations,
improvement in information flow between the client and the company,
increasing the number of clients.
We offer interactive solutions to our clients, based on specialized management system of the CMS Edito content, which enables effective promotion on the Internet. Furthermore, building a new website is preceded with traffic analysis on the current website and the needs of target group at which it is directed. We differ from competition in that along with the new website we also transfer knowledge about conducting it in the optimum, user-focused manner. As a result, you get not only an excellent ePR tool, but also instructions on how to use it. Our projects, of course apart from our website www.exacto.pl include e.g.: www.kopalniekruszywa.pl and www.kongresprofesjonalistow.pl
Our next suggestion is PR SEO, namely integration of activities regarding public relations and promotion in web search engines. PR SEO consists in such preparation of materials published on the Internet so that they are not only easy to find, but also build positive corporate image. PR SEO activities also include SERM (Search Engine Reputation Management), namely care for corporate image in web search engines. SERM is inseparably connected with crisis communication, as it enables monitoring and creating a positive perception of the company through the prism of the medium which is the Internet.